Whereas a brand might have traditionally kept business-to-business (B2B) sales and business-to-consumer (B2C) sales in siloes, today’s connected commerce experiences have created a new selling environment: B2B2C. Click here: https://www.smartosc.com/whitepaper/b2b2c-ecommerce-model-whitepaper/ #b2b2c #ecommerce #model #whitepaper
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